Parents Empowered

While employed at R&R Partners, I spearheaded the redesign of the Parents Empowered website, a campaign that’s part of the Utah Department of Alcoholic Beverage Control. Content wise, a lot needed to be done. We had several copy writers reformatting messaging, a photo shoot, and video shoots. We came up with something that was both entertaining and informative. It’s a great resource for parents but also has a lot of information for the press and community. Some highlights include, customizable press kits, interactive timeline, scrolling parallax elements, embedded Facebook feed, media library with educational videos and PDFs, campaign library with advertisements from years past, a map for local resources, a newsletter signup, and a blog.

ClientR&R Partners: ParentsEmpoweredServicesUX Design, Web